Action Items

Actionable Tasks:

• MrBeast: Continue to prioritize making “Beast Games” season one as good as possible, despite significant financial investment.
• Host: Commit to making the show better every week by listening to listener feedback, finding desired guests, and continuing the current format.
• MrBeast and Team: Implement a system for improving the Feastables packaging to prevent bars from falling out of the box and shattering.
• MrBeast: Reprioritize working out to make it a consistent part of his routine again, aiming for 45 minutes, five days a week.
• MrBeast: Address sleep issues to improve overall well-being and ability to sustain intense workouts.
• MrBeast: Continue to research and find better treatment options for Crohn’s disease beyond current immunosuppressant therapies.
• MrBeast: Develop and implement a system for ethical sourcing of cocoa for Feastables to help remove children from child labor on cocoa farms.
• MrBeast: Work on updating Feastables wrappers to clearly indicate flavors and include messaging about ethical sourcing.
• MrBeast: Continue to use the “after action report” process for video analysis, focusing on learning from mistakes rather than dwelling on failures.
• MrBeast: Foster a company culture where experimentation and trying new things is encouraged, even if it leads to failures, as long as lessons are learned.
• MrBeast: Seek out and learn from individuals with experience in successfully scaling businesses to reduce future mistakes.
• MrBeast: Continue to focus on building businesses that have a positive impact on the world, such as ethical sourcing in Feastables.
• MrBeast: Continue to be the “mothership” for content creation, as his ability to be on camera is critical for the channel’s operation.

Commitments:

• Host: Committed to making the show better every week for listeners.
• MrBeast: Committed to not stopping his work and continuing to push forward, even through unhappiness.
• MrBeast: Committed to making “Beast Games” season one as good as possible, regardless of financial loss.
• MrBeast: Committed to finding a way to help over a million children out of child labor on cocoa farms through Feastables.
• MrBeast: Committed to continuously learning and improving, and to investing heavily in employees who show long-term potential.
• MrBeast: Committed to not letting the internet dictate his actions or values, and to having his own internal guidelines.
• MrBeast: Committed to continuing his work and efforts in philanthropy, even if it attracts criticism.
• MrBeast: Committed to ensuring his mother’s long-term health and well-being by encouraging healthy habits.
• MrBeast: Committed to not stopping his entrepreneurial endeavors and continuing to build businesses.
• MrBeast: Committed to continuing to create content and to never stopping his YouTube channel.
• MrBeast: Committed to his fiancée, understanding the importance of her support and the frictionless nature of their relationship.
• MrBeast: Committed to waiting until he can be a good father before having children.
• MrBeast: Committed to ensuring that Feastables remains ethically sourced and not selling the company if it compromises ethical standards.
• MrBeast: Committed to continuing to produce spectacular content that pushes the boundaries of what creators can achieve on streaming platforms.
• MrBeast: Committed to learning from every mistake and ensuring they do not happen again.

Decisions:

• MrBeast: Decided to spend tens of millions of dollars on “Beast Games” to ensure season one was as good as possible, despite it being a financial loss.
• MrBeast: Decided not to sell his YouTube channel, even when offered large sums of money, as he prefers to continue doing what he loves.
• MrBeast: Decided not to sell Feastables, as he believes a new owner would compromise its ethical sourcing.
• MrBeast: Decided to accept the consequences of his actions and the criticism that comes with them, rather than letting the internet dictate his behavior.
• MrBeast: Decided to prioritize learning from mistakes and encouraging experimentation within his team, rather than punishing failures.
• MrBeast: Decided to focus on building businesses that have a positive impact on the world, such as ethical chocolate production.
• MrBeast: Decided that he would rather die with a sound mind than a sound body.
• MrBeast: Decided to continue the “Beast Games” franchise for future seasons, despite the immense difficulty and cost of the first season.
• MrBeast: Decided to actively try and solve the problems with Feastables packaging and product quality, even if it meant unorthodox methods like using hidden GoPros.
• MrBeast: Decided to hire C-suite executives with experience in scaling businesses to help mentor him and reduce mistakes.
• MrBeast: Decided to swing the pendulum back towards incorporating experienced corporate professionals into leadership roles after a period of being anti-“corporate”.
• MrBeast: Decided to continue focusing on the consumer touchpoint (e.g., the shelf at Walmart) to understand and improve every facet of his business.
• MrBeast: Decided to continue his philanthropic efforts and use his platform to bring attention to important causes, even if it attracts criticism.
• MrBeast: Decided to continue filming videos and producing content for his main channel, as it is the source of his ability to fund other ventures.
• MrBeast: Decided to prioritize his mother’s health and well-being for the future, ensuring she can be involved in his future family life.
• MrBeast: Decided to not think about his personal life too much and focus on “winning” and building businesses.